Got another photo published!
I did an interview with rapper YG MOOK based out of Compton, and I gotta say, this dude is hella unique. He was awesome to chop it up with and the full interview can be peeped here: http://www.effurstilo.com/ygmook — You can also downloaded his latest mixtape, BORN AGAIN 2, from this post.
RAPPER / ENTREPRENEUR
YG Mook is a rap artist based out off of the West Coast making some serious moves. He is pushing the envelope, with his unique flow, elusive descriptions and most importantly, by keeping every song interesting. The range of his tracks are quite interesting, to say the least. Recently pushing his own label to new heights, YG is settin’ the West Coast ablaze with some serious gangster rap. More then just a rapper, Mook is also an entrepreneur, running and managing his own label NewWest Entertainment simultaneously out of states, both Oregon and California. Garnering some A-list interest, YG Mook is serious and clearly means business, even garnering a cameo from the real Rick Ross himself! Jumping into the rap game is no easy task, which is why Eff Ur Stilo took some time to interview YG Mook in hopes of developing a more thorough understanding of what it means to be a rap artist on the come-up in contemporary America. More then your regular street rapper, Mook was a pleasure to speak to and discuss music with and reveled some interesting points I would have never thought of. Unique as his life and his music, Mook is fresh off his release with Born Again 2, but already busy working on another project. The culmination of gangster lifestyle, positivity and hard-work, YG has proven his is willing to do whatever it takes to get the top and it doesn’t look like he’ll be slowing down anytime soon.
Here’s what he had to say when we got a moment to chop it up with him…
calvin./CHANCE: YG Mook, you’re a dope rapper coming straight outta the West Coast. For those of them out there in our audience that may not know you, can you introduce yourself, tell us where you are from and tell the people a little bit about what you do?
YM: I was Born In Fort Ord, California. I consider myself an artist both from, and the future of Portland Oregon. The foundation of my career started in Compton, California. While I was living in Los Angeles, I was in the mix with a lot of my pears that were already in the rap-game. They have set the road for me to take.
cc: Damn. When you say West Coast, you mean a helluva lot more then most rappers. How long have you been in the game droppin’ tracks?
YM: To be honest, I’ve only been taking this seriously for about 3-4 years now.
cc: When was your first track dropped?
YM: I started rapping when I was about 12. I was too young to afford studio-time, so this is what I would do: me and the homie in my neighborhood would take two boom boxes, press record with the one that had the tape in it, while rappin’ next to an instrumental CD out the other! It was hilarious… the good ol’days man.
cc: Born Again 2 was bumpin’! For real, that’s some West Coast gangsta rap. When can we expect another track?
YM: Thanks homie. Well, the next day prior to that release, I had already went back to work. Around March 2014, I will be releasing my first single off another upcoming project I have in the works. We’re going to take it to the next level with this one.
cc: Damn, you’ve been busy! How many videos you at nowadays?
YM: I’ve done about 7 so far.
cc: And how many mixtapes does this make, now?
YM: Sh*t…I’m at 8, I think? Ha, its hard to keep track when your constantly working, writing, performing and engineering everything yourself.
cc: That’s incredible, man. To be your own engineer and lyricist really shows you got a lot of respect for the music making process. I had no idea you were an engineer on top of everything else. Onto a slightly other note, we know you are traveling a lot from Portland, to Los Angeles, to all over the place for your music. Can you tell us a funny story you’ve had on tour, or a favorite city you hit up?
YM: Man, I remember last summer I was on a Northwest Tour. I remember drivin’ after a show in Seattle trying to GPS the hotel my producer and I were supposed to be staying at, than my phone ended up dying so it felt like the end of the world. We were lost. Next thing you know, we’re driving three hours straight in-and-out of Tacoma, Washington, not even knowing the hotel was right around the corner from were we performed at! That sh*t was ridiculous. That was a dumb move on my behalf, I used all the juice on my phone recording and takin’ flix on stage. We randomly ended up running into some Portland girls out there, though……and, well, you know the rest.
cc: Ha, that’s hilarious! Life on the road must be an adventure. What’s it been like for you as an entrepreneur, running the label NewWest Entertainment?
YM: It’s stressful at times, but it comes with the territory. I enjoy the flexibility and the control of running my own business. You do have to take into consideration that you can’t just trust anybody out here, you have people that lie, steal and plot on your every move. Either they want what you have, or they want to see you fail. You have to make sure your team is in good shape, they have to have the same vision as yourself as entrepreneurs. There’s no I in team. Consistency is the key, and being able to stay patient while you are mapping out exactly where you see yourself going, before you even start making decisions. Do your research, do some homework; not everyone you shake hands with is your friend at the end of the day. They may not be who they seem they are.
cc: That’s some real sh*t. Let’s talk the future. Coming out from all over the West Coast, who would you love to feature on a track?
YM: There’s so much talent out there, man, but let me start with Nipsey Hussle. Our parents come from the same country of Eritrea, so that’s anticipated already. He’s also a real talented and respected artist out on this coast. Kendrick Lamar and TDE, Hopsin and Funk Volume, Tech N9ne, Krizz Kaliko, Stevie Stone all of Strange Music. They all have pretty strong camps, so the list goes on. I’m kinda different too, so that’s why I list these artists that fit into my world of music. Off the East Coast, Big Sean, Consequence, if Pac was still alive that’s automatic… the list goes on, know what I’m sayin’? I prefer working with an artist with a message behind their music, all this other non-sense has to come to an end.
cc: There’s definitely some legends on that list. We would love to see you on a track with any one of those guys! It would be dope to get a little more recognition for everything. You got any more videos droppin’ soon?
YM: As I mentioned earlier, I’m dropping my first single in March off the new project entitled, “Black Bodies Swinging”. My video director Cypress Jones is featured on the track too, adding his input into a world were racism is in a different form these days through my song, so I think this will be a really good turn in my career after I drop this video. It’s a more powerful message then most my other tracks. I want to show people there is more to my music than what they have been hearing lately. I have different outlooks on life that need to be heard and unconcealed. Music is my therapy, dawg.
Check the rest of the interview HERE!